Hue Lens™ Company

Hue Lens™

Hue Lens™ is an American technology company revolutionizing the optical industry with its COLORBOOST™ lens technology. Hue pioneered the use of Generative Artificial Intelligence (GAI) to design tinted lenses that optimize the color vision of the wearer. Hue's products are used by a wide range of customers around the world, including the military, elite athletes, gamers, medical professionals, and people with vision impairments.

Founded in 2019, Hue Lens™ partners with eyewear brands and eyecare practices to tailor lenses for specific environments or activities. The latest collaboration has been with Under Armour eyewear to design the best performance lenses for baseball. Hue Lens' team of PhD scientists specialize in the nexus between color vision, material sciences, and artificial intelligence to produce the best vision.

COLORBOOST™ is just one of several innovative lens technologies in Hue’s robust development pipeline. With more game-changing innovations on the horizon, the future looks bright for Hue Lens™.